Living a healthy eating lifestyle meant a lot of food prep and always being five meals ahead with our food planning. Where will I be around lunch time? It also meant a distinct lack of convenient snack foods. When an active, healthy eating person was out riding a bike, trekking to base camp, running out the door for work, or had children screaming at them for something yummy… there really were zero healthy options available for an active, healthy person to pull out of their pocket and stuff in their, or their child's mouth.
Eventually, when I was rock climbing with a plastic bag full of chicken breast and walnuts tied to my chalk bag I thought, "there really has to be a better way". So I went home, grabbed the best ingredients I could get my hands on and started blending them together until I had settled on a little nugget of goodness, now formally known as the "Dark Cacao" Paleo Bar. I took these bars to our gym to see what people thought, and before long we were fielding orders from all over the country.